Advantage of YouTube in Selling Music
May 29, 2018
YouTube is a website known by all people when it comes to watching various videos or listening to music. A lot of people from different countries are using it to gain popularity by creating videos of themselves and posting it on YouTube to be viewed by others.
Many marketing companies are also using YouTube to gain more audience reach for their clients. Companies like the SEO services gold coast are reaping great benefits for their business in the music industry.
If other people like what you have uploaded, they will be viewing you most of the time and will be waiting for more. Eventually, you will become a YouTube sensation. Besides, since it is a website that allows people to watch and listen to music for free, it is now considered as a good platform to advertise and sell music to people.
People use it to search for a song they would first want to check prior to purchasing it. It is just like shopping for material things, you have to check first its quality before buying it to figure out if it is something worth it.
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In fact, a research has been conducted that shows how great the impact of YouTube on the sales of a certain music. It shows that people make use of the website to help them decide whether they should buy the music or not.
In a percentage report, you will know that 91% of people would like to listen to the music or watch its video before making a purchase, 87% of people use it to search for other songs sung by the artist, 83% of people use it to answer the question “do I really like the song”, and 66% of them use it to learn more about the music or artist of the song.
With this type of impact, musicians should know how to utilize the website well to be able to gain profit. They must have a mindset not limit their marketing strategy and not just focus on licensing issues. They must be able to know its importance as a form their marketing strategy and not just take advantage of it for as we all know; the website has a well-established name.
An example of great music that skyrocketed from YouTube is Walk Off The Earth, Kina Grannis, and Pentatonix, just to name a few. There are more “YouTubers” who are now gaining from what YouTube has to offer.
A musician should know that one single and a simple mistake might ruin everything so let us not create any action that can ruin the name that you had worked hard for so people can know you well.